StartUp Advisor:

News, Insights & Research

A Selection of content to help entrepreneuers on their journey

StartUp Founders :: Seed Funding = TAM & FF thumbnail

StartUp Founders :: Seed Funding = TAM & FF

In the high-stakes arena of securing seed funding for startups, two elements rise above all others – the magnitude of the market opportunity and the potential of the founder. I can affirm that these factors are often what separates successful pitches from those that fall short. Firstly, the market opportunity must be expansive. Investors want […]

StartUp Founders :: Can You Articulate The What & The How? thumbnail

StartUp Founders :: Can You Articulate The What & The How?

The distinction between a founder and a great founder often hinges on one simple but crucial ability – the power to articulate what needs to be achieved to reach the next milestone and how to accomplish it. It’s a clarity that transcends a mere mental understanding; it’s about formulating a detailed, written strategy. A strategic […]

Strategy is the most undervalued StartUp Growth Hack thumbnail

Strategy is the most undervalued StartUp Growth Hack

In the startup landscape, strategy is, surprisingly, often an overlooked tool for rapid growth. Many founders underestimate its value, but I’m here to emphasize its necessity for success as we head into 2023. Without a solid strategy, startup founders risk doing a disservice not only to themselves but also to their employees, customers, and the […]

Why Do I Charge For The Intro Consult? thumbnail

Why Do I Charge For The Intro Consult?

As a StartUp Consultant & Founder Coach, some people are surprised that I charge a fee for the Intro Consult. A session where I learn about you, your business, your goals and how I can be of value to your journey. To me, this is not an Intro Consult, its Session 0 and we hit […]

How To Split Co-Founder Equity thumbnail

How To Split Co-Founder Equity

As a founder, one of the first decisions you will face is how to split the equity of your startup with your co-founders. This is a crucial decision that can have long-lasting effects on the ownership and control of your company. Here are some key considerations to keep in mind when determining how to split […]

Employees & StartUp Equity thumbnail

Employees & StartUp Equity

As a startup, one of the key ways to attract top talent is through the use of equity compensation. This involves offering employees a percentage of the company’s stock in lieu of, or in addition to, a traditional salary. While equity compensation can be a powerful motivator, it is important for founders to understand how […]

StartUp Consultants Are A Cheap Cheat Code thumbnail

StartUp Consultants Are A Cheap Cheat Code

As a startup founder, you are likely constantly seeking ways to stretch your budget and get the most value out of every dollar spent. While it may seem counterintuitive, paying for a startup consultant or coach can actually be a cheap investment, considering the experience, acceleration, shortcuts, and speed they can provide. In summary, while […]

StartUp Consultants Drive Founder Acceleration thumbnail

StartUp Consultants Drive Founder Acceleration

As a startup founder, making quick and informed decisions is critical to the success of your business. However, it can be challenging to balance the desire for speed with the need to make the right decisions. A startup consultant can help founders make decisions more quickly and mitigate the risks of making the wrong decision […]

Why Your StartUp Consultant / Founder Coach Knows A Bit About Everything thumbnail

Why Your StartUp Consultant / Founder Coach Knows A Bit About Everything

is common for startup consultants and founder coaches to be generalists rather than specialists. This is generally seen as a good thing, as it allows these professionals to bring a wide range of skills and experience to the table, rather than being narrowly focused on a specific area. Here are some reasons why it is […]

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