StartUp Advisor:

News, Insights & Research

A Selection of content to help entrepreneuers on their journey

StartUp Founders: Create Lovers Not Users. Even in V1. thumbnail

StartUp Founders: Create Lovers Not Users. Even in V1.

Gone(ish) are the days of “launch fast, fix later” or bare-bones Minimum Viable Product (MVP). Users today have low tolerance for clunky interfaces, frustrating experiences, or lackluster support. Why can’t we exceed expectations from the first interaction? This is the era of Minimum Delightful Product (MDP).

StartUp Founders: Do The SWOT Analysis. Please. thumbnail

StartUp Founders: Do The SWOT Analysis. Please.

As a founder, never lose sight of what you’re here to do. Strip everything back to that one critical feature your app or service must-execute flawlessly aka the job to be done. Then, reverse-engineer the path to achieving it, pinpointing the must-haves to make it happen.

StartUp Founders: Find Your One Titan thumbnail

StartUp Founders: Find Your One Titan

Founders. Get a mentor. Get an advisor. You don’t know it all. Every legendary entrepreneur will tell you, the real cheat code was finding that one guru, that oracle who has been there, done that, and was willing to share the playbook.

The StartUp Value Chain: Where Do You Fit In? thumbnail

The StartUp Value Chain: Where Do You Fit In?

The founder journey demands a profound understanding of your startup’s place in the ecosystem. The (non)linear path between solution success and customer success is mapped via the Value Chain.

SaaS 2.0: The Evolution to ‘Software And Also Services’ thumbnail

SaaS 2.0: The Evolution to ‘Software And Also Services’

For SaaS startups, services aren’t the enemy of SaaS – they’re the growth catalyst. Your SaaS offering is the core, akin to an assembly line. Your goal is to get it as commoditized, efficient, optimized, lean and profitable as possible.

The StartUp Founder’s Guide To Investor Updates thumbnail

The StartUp Founder’s Guide To Investor Updates

You are your startup’s first, largest, and most activist investor. Your duty to yourself, your alter ego (your startup), and external stakeholders is to ensure transparency, progress, and growth.
It’s called an Investor Update.

StartUp Founders Have A Growth Fetish aka GaaC thumbnail

StartUp Founders Have A Growth Fetish aka GaaC

StartUp Founders have a growth fetish – we are lured by rapid scale & higher valuations. In doing so, we chase customers at unsustainable costs, mistaking fleeting engagement for loyalty. This blind pursuit of expansion, is generally at the expense of sustainability and profitability.

From Good To Great: Uncover Your Startup’s True Market Impact thumbnail

From Good To Great: Uncover Your Startup’s True Market Impact

The problem statement is the easy part. Assessing its impact – that’s the founders’ reckoning. Is this a solution-seeking problem, and does it have the potential to truly move the market?

Does Your StartUp Have The Right To Exist? thumbnail

Does Your StartUp Have The Right To Exist?

Most Startups fail because they never truly understand their problem. Problem validation is about making as few assumptions as humanly possible.

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